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Monday, September 8, 2008
Underground Traffic Driving Technique - A Non-techie Way to Creating a Traffic Frenzy
So you have Stantheman website up and running, you have your paid search campaign up and running and everything is ticking along nicely... until, you realize that you have not made a sale, generated a newsletter sign-up or got a lead. Like everyone else out there on the internet, you need more traffic. That is you need more people visiting your website.
You know that ideally, if your website ranked on the front page of Google or Yahoo for your particular product or service, you could get traffic coming Cool Whip your website. But, you don't know a thing about Search Engines or Search Engine Optimization (makes your website appear on the left hand or free side of the search engines). The hard way would be to go and learn how to do search engine optimization on your site, and yes that may solve your problem. But there is an easier way. Today, I want to give you a quick, simple and non-techie way to get traffic. And best of all, it won't cost you a cent!
If you have ever used a search engine like Google or Yahoo, then you would know yourself, the majority of the time you are searching for information. Information on so many different topic areas and areas of interest. Broadly speaking, either you are trying to find information to solve a problem you have, or you have a desire to research or buy a particular product or service.
The search engines job is to go away and find links to websites that will give you the most relevant information based on the search terms you have typed in. This means that it is looking for the website that has the most relevant content on the website. And the best part is, favouritism is not given to big companies with big advertising budgets. It comes down to what site is the most relevant.
Examples of some sites that have plenty of relevant content that you may notice come up in your searches include:
- Wikipedia
- about.com
- Ezinearticles.com
To give you an example, type in "golf" into Google and click search. You will notice that the top link is in fact Wikipedia (A free encyclopedia built collaboratively) But why is that? These sites simply have so much content on so many different topic areas, it is actually hard to imagine how much information is on these sites. Now, you are possibly wondering, where are you going with all this?
Well, the one site that we can actually contribute to as far as content and therefore use to get traffic back to our own website is ezinearticles.com. Ezinearticles is an article submission site and there are plenty of them on the internet. Basically, sites like Ezinearticles.com, allow people to submit articles on so many different topic areas. And this is where the power comes in for you.
You can submit articles to Ezinearticles.com, include a link back to your website at the bottom of the article
There are 3 ways you can use article submission sites like Ezinearticles.com to generate a traffic frenzy.
- Search engines very often rank information sites like ezinearticles on the front page. If you article has good content, has used keywords relating to the particular topic area and has a good heading, there is every chance you article on ezinearticles will appear on the first page of search results Gourmet Chocolate someone is searching for your particular niche. If they click on your article, read it and find the information valuable, they may visit your website link at the bottom of the article page - free traffic!
- Another way that your article could be used, is by publishers of ezines or newsletters. People and companies that produce their own newsletters, are always looking for content for their newsletter. They will then visit ezinearticles.com for content. If they find your article covering the topic area they want to talk about in their newsletter, they can then copy your article. They must copy the entire article, including the website link back to your website. So, just imagine, someone sends your article out to their database of 30,000 subscribers. That is 30,000 people that may potentially visit your website, and it did not cost you a cent!
Some tips to help you make this underground internet marketing technique work even better:
- Write articles that give great information on your product or niche market
- Don't try to sell your product in your article
- Write articles that are between 300 - 500 words
- Remember to always include the link back to your website at the bottom of the article
- If you are not good at writing or don't want to write the articles, you can visit www.elance.com or www.rentacoder.com and have someone Ghost write the articles for you.
So there you have it, a traffic generation technique that can get you traffic, without it even costing you a cent. All you need to do now is implement it and write some articles.
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